Everyone has acknowledged the burgeoning demise for a few years, but the old music industry is taking some time to transform into something new. Music sales are down, everyone touts, but more music is being created than ever before and many artists are setting out on their own without record companies. So, is the demise a result of illegal downloading, like many claim? Or is the independence of the artist a significant factor? Both have contributed to the transformations in the way we acquire and produce music, and both can show us what might work to keep musicians and others in music related careers thriving in the future.